Matching couple hoodies are a cozy, stylish way to show off your bond—whether you’re posting a cute photo together, planning a casual date look, or just lounging at home. But while top-tier brands like Nike, Champion, and Adidas are known for quality, they can be pricey when buying two. The good news? There are affordable alternatives that still deliver on comfort, durability, and style. Below, we explore the best budget-friendly options for couple hoodies that won’t break the bank but will keep your connection strong and stylish.

1. Hanes EcoSmart Fleece Hoodies
Why it’s a great alternative:
Hanes offers classic fleece hoodies made from a cotton-poly blend that feels soft, holds up well in the wash, and costs a fraction of what high-end brands charge.
- Price Range: $15–$25 each
- Available at: Amazon, Walmart
- Best for: Minimalist couples who want cozy basics in a wide color range
2. Gildan Heavy Blend Matching Hoodies
Why it’s a great alternative:
Gildan hoodies are known for durability and comfort at ultra-affordable prices. Their Heavy Blend fleece is warm enough for layering and comes in unisex sizing perfect for couples.
- Price Range: $12–$20
- Available at: Michaels, Amazon, craft stores
- Best for: Customizing with iron-on designs, embroidery, or vinyl prints
3. Fruit of the Loom Soft Fleece Pullover Hoodies
Why it’s a great alternative:
Fruit of the Loom is a classic name in budget-friendly comfort. Their fleece hoodies have improved in softness and fit, making them a great everyday option for matching outfits.
- Price Range: $13–$22
- Available at: Target, Amazon
- Best for: Couples who want affordable and dependable basics
4. Shein Matching Couple Hoodies
Why it’s a great alternative:
Shein is known for trendy, seasonal pieces—and their couple hoodie sets are often cute, themed, and super affordable. You’ll find everything from “King & Queen” sets to matching cartoon graphics.
- Price Range: $20–$35 per set
- Available at: Shein.com
- Best for: Trend-conscious couples and social media-worthy styles
5. Uniqlo Basic Hoodies
Why it’s a great alternative:
Uniqlo is famous for high-quality basics at reasonable prices. Their hoodies are soft, well-constructed, and come in neutral tones ideal for coordinated couple looks.
- Price Range: $29–$39
- Available at: Uniqlo stores or online
- Best for: Sleek, minimal matching without loud prints
6. ASOS DESIGN Unisex Hoodies
Why it’s a great alternative:
ASOS offers stylish and size-inclusive unisex hoodies, often in fun colors or with playful prints. Their frequent sales and bundle deals make them a solid alternative to designer brands.
- Price Range: $20–$40
- Available at: ASOS.com
- Best for: Fashion-forward couples on a budget
7. Etsy Personalized Hoodie Shops
Why it’s a great alternative:
Many independent sellers on Etsy offer custom matching hoodie sets with initials, dates, or playful graphics. You can often personalize colors, fonts, and messages for under $50 per set.
- Price Range: $30–$50 per set
- Available at: Etsy.com
- Best for: Thoughtful, custom gifts without luxury brand prices
8. Romwe Matching Hoodie Sets
Why it’s a great alternative:
Romwe offers couple hoodie sets similar to Shein, often using the same manufacturers. They’re playful, trendy, and ultra-affordable—perfect for those spontaneous buys.
- Price Range: $18–$32 per set
- Available at: Romwe.com
- Best for: Couples looking for fun graphics and novelty designs
9. Old Navy Gender-Neutral Fleece Hoodies
Why it’s a great alternative:
Old Navy’s inclusive sizing and frequent sales make it a great spot to pick up coordinating hoodies. Their fleece options are soft and great for layering.
- Price Range: $15–$30
- Available at: Old Navy stores or online
- Best for: Simple, classic matching looks
10. H&M Divided and Basics Hoodies
Why it’s a great alternative:
H&M’s basics line offers unisex hoodies in sleek designs and seasonal shades. You can easily mix and match similar hues or grab identical pairs without spending designer dollars.
- Price Range: $20–$35
- Available at: H&M stores or online
- Best for: Trend-aware couples who like minimal branding
Final Thoughts
You don’t need to spend a fortune to look great and feel connected in matching couple hoodies. These affordable alternatives offer plenty of comfort, style, and fun for couples who want to match their moods, not just their clothes. Whether you’re after custom prints, sleek neutrals, or sporty basics, there’s a budget-friendly hoodie brand out there that fits your relationship—and your wallet.