Swimwear Trends at Macy’s: What’s Hot This Season

As summer approaches, it’s time to refresh your swimwear collection—and Macy’s is the ultimate destination to discover what’s trending. With a wide variety of brands, silhouettes, and statement styles, Macy’s is stocked with swimwear that reflects both fashion-forward and timeless tastes. Whether you’re planning beach getaways, pool parties, or simply want to feel confident in your suit, this guide breaks down the hottest swimwear trends at Macy’s this season.


Bold Prints and Playful Patterns

Say goodbye to basic black—this season is all about vibrant, expressive prints. At Macy’s, you’ll find a wide selection of suits in:

  • Tropical florals for that vacation-ready vibe
  • Retro geometrics bringing a splash of the ’70s back to life
  • Animal prints, especially leopard and zebra, for a fierce poolside look
  • Tie-dye and watercolor effects for a laid-back, boho aesthetic

Look for brands like Bar III, Raisins, and California Waves, which are embracing bold patterns across one-pieces, bikinis, and tankinis.


High-Waisted Bottoms Are Here to Stay

One of the most flattering and functional trends continues to reign: high-waisted bikini bottoms. These styles offer tummy control, elongate the legs, and pair beautifully with various top styles—from bandeaus to halter necks.

Macy’s carries high-waisted options across sizes and budgets, with standout selections from brands like Jessica Simpson, Coco Reef, and Anne Cole.


Cut-Outs and Unique Silhouettes

One-pieces are no longer the conservative choice. Strategic cut-outs, asymmetrical necklines, and monokinis are turning the classic one-piece into a statement of modern glamour.

This season, you’ll see:

  • One-shoulder suits with bold color blocking
  • Side cut-outs that highlight curves while offering coverage
  • Plunge necklines and crisscross backs for a dramatic effect

Look for these trendy pieces from brands like Bleu by Rod Beattie, La Blanca, and DKNY.


Sporty Chic Styles

Athletic-inspired swimwear is having a stylish moment. Think zip-up tops, racerback designs, and mesh panels—perfect for active beachgoers and anyone who wants a sleek, sporty look.

Macy’s carries a great range of performance-meets-style suits from brands like Nike Swim, Calvin Klein, and Speedo, offering both support and fashion-forward flair.


Textured Fabrics and Ribbing

Swimwear is no longer just about prints—textures are making waves this season. Ribbed fabrics, smocked details, and scrunched materials add dimension and luxury to even the most minimalist styles.

You’ll find ribbed bikinis and softly ruched one-pieces in neutral and pastel tones from Bar III, Aqua Green, and INC International Concepts, giving you a trendy-yet-understated look.


Sustainable Swimwear Picks

More shoppers are looking for eco-conscious swimwear, and Macy’s is keeping up. Many brands now offer suits made from recycled materials or low-impact fabrics without compromising style.

Keep an eye out for products labeled as sustainable or eco-friendly in the product details. Brands like Calvin Klein and Lauren Ralph Lauren are beginning to incorporate these features into their collections.


Classic Colors with a Modern Twist

While bold colors and prints are popular, timeless shades like navy, black, white, and red are also getting modern updates:

  • Gold hardware accents
  • Contrasting piping
  • Textured fabrics

These touches elevate basic styles into something more sophisticated—perfect for resort settings or elevated beachwear.


Maternity and Plus-Size Swim Fashion

Macy’s continues to be an inclusive destination with chic swimwear for all body types. Their selection includes:

  • Maternity swimwear with side ruching, support panels, and flattering drapes from Motherhood Maternity and A Pea in the Pod
  • Plus-size collections that feature tummy control, molded cups, and stylish prints from brands like Miraclesuit, City Chic, and Swim Solutions

Comfort and style go hand in hand, no matter your size.


Final Thoughts

This season’s swimwear trends at Macy’s strike a perfect balance between fashion, function, and inclusivity. From eye-catching prints and flattering high-waists to sporty silhouettes and sustainable options, there’s something for everyone. Whether you’re lounging poolside or heading to a tropical destination, Macy’s ensures you’ll do it in style. Now’s the time to dive into summer trends—literally.