Target has become a go-to destination for stylish, affordable swimwear that suits a wide range of body types and budgets. Whether you’re looking for a trendy bikini, a flattering one-piece, or something more modest and supportive, Target offers swimwear options that combine quality, fashion, and value. Below, we break down the top 10 Target swimwear styles to fit every budget—so you can hit the beach or pool in confidence, without breaking the bank.
1. Wild Fable Triangle Bikini Set – Trendy & Budget-Friendly
Perfect for Gen Z fashion lovers, this trendy triangle bikini from Wild Fable is all about bold prints and minimal design. At under $30 for the full set, it’s one of the most affordable yet stylish choices at Target.
Why It’s Great:
- Adjustable ties for a custom fit
- On-trend colors and patterns
- Great value for a matching top and bottom
2. Shade & Shore Push-Up Underwire Bikini – Supportive Chic
Ideal for those who need more bust support, this Shade & Shore style features underwire cups, adjustable straps, and a flattering shape—all without a designer price tag.
Why It’s Great:
- Built-in push-up for lift
- Sizes available up to D/DD
- Stylish and practical
3. Ava & Viv Plus-Size One-Piece Swimsuit – Curvy-Friendly
Designed with curves in mind, Ava & Viv offers one-piece swimsuits with tummy control panels, ruching, and supportive straps—making them ideal for plus-size shoppers looking for both comfort and flair.
Why It’s Great:
- Inclusive sizing (1X–4X)
- Flattering cuts with full coverage
- Priced under $40
4. Xhilaration Cut-Out One-Piece – Youthful & Fun
If you’re looking for something flirty yet affordable, the Xhilaration cut-out one-piece features playful side or front cut-outs that add interest without sacrificing support.
Why It’s Great:
- Modern cut-out design
- Fun prints and bright colors
- Budget-friendly under $35
5. Shade & Shore High-Waisted Bikini – Vintage-Inspired Elegance
This retro-inspired two-piece flatters the waist with a high-rise bottom and features feminine prints and structured tops. Great for those wanting more coverage while still keeping it stylish.
Why It’s Great:
- Tummy control bottoms
- Wide range of colors and patterns
- Under $40 for both pieces
6. A New Day One-Shoulder Swimsuit – Minimalist Luxury
Chic and simple, the one-shoulder suit from A New Day offers an elevated aesthetic with clean lines and soft materials. It feels high-end without the steep price tag.
Why It’s Great:
- Sleek design for a modern look
- Comfortable and smooth fabric
- Usually around $40
7. JoyLab Active Swimsuits – Sporty & Functional
Made for movement, JoyLab swimwear is ideal for women who swim laps or play beach sports. These styles often include zip fronts, racerbacks, or compression fits.
Why It’s Great:
- Designed for activity and comfort
- Quick-drying and durable
- Under $50
8. Sea Angel Sarong Tankini – Modest Yet Stylish
For those seeking extra coverage without sacrificing style, the Sea Angel sarong tankini includes a skirted bottom and flattering tankini top.
Why It’s Great:
- Modest cut with feminine details
- Ideal for family outings or water parks
- Typically under $45
9. Aqua Green Eco-Friendly Swimwear – Sustainable & Stylish
If you’re shopping with the environment in mind, Aqua Green offers swimsuits made with recycled materials. Their eco-conscious designs don’t compromise on fashion.
Why It’s Great:
- Made from sustainable fabrics
- Flattering and comfortable
- Around $40–$50
10. Mix-and-Match Separates – Budget Customization
One of the best parts of shopping swimwear at Target is the ability to mix and match tops and bottoms. Many brands offer separates starting at $15, letting you build your perfect set on any budget.
Why It’s Great:
- Perfect for different top/bottom sizes
- Endless combinations
- Easy to stay under $30 for a set
Final Thoughts
Target swimwear delivers something for everyone—from ultra-affordable bikinis to supportive one-pieces and sustainable options. With most styles ranging from $20 to $50, it’s easy to find fashionable and functional swimwear that suits both your taste and your wallet. Whether you’re planning a vacation or just refreshing your summer wardrobe, these top 10 picks will keep you stylish without overspending.
