Too Faced concealers are highly popular for their effective formulas and attractive packaging. Unfortunately, their popularity has also made them a target for counterfeiters. Buying a fake Too Faced concealer can lead to poor product performance, skin irritation, or even allergic reactions. To protect yourself and ensure you’re getting the real deal, it’s essential to know how to spot a fake Too Faced concealer before you buy. This guide will walk you through the key signs of counterfeit products and offer tips for safe purchasing.
1. Inspect the Packaging Closely
Too Faced is known for its distinctive, high-quality packaging with crisp graphics and clean fonts.
- Check the Print Quality: Fake products often have blurry text, misspellings, or uneven printing.
- Look for Logo Details: The Too Faced logo should be sharp and consistent with official branding.
- Examine the Box: Genuine products come in sturdy, well-made boxes with all necessary information, including ingredients, barcode, batch number, and manufacturing details.
2. Verify the Product Weight and Size
Counterfeit concealers may have a different volume or weight than authentic products.
- Compare with Official Specs: Too Faced Born This Way Concealer typically contains 9 ml (0.30 fl oz). Check if the packaging or bottle size matches.
- Feel the Weight: Fake products may feel lighter due to inferior packaging materials.
3. Examine the Concealer Tube and Applicator
The tube and applicator design can reveal authenticity clues:
- Quality of Material: Genuine tubes use high-quality, sturdy plastic with smooth finishes.
- Applicator: The doe-foot applicator should be soft, flexible, and well-shaped. Fakes often use cheaper, rigid applicators.
- Labeling: Check for consistent font, placement, and spelling on the tube label.
4. Smell and Texture Test
Authentic Too Faced concealers have a consistent scent and texture:
- Scent: Real concealers have a mild, pleasant fragrance. A strong chemical or unpleasant smell is a red flag.
- Texture: The formula should be creamy, smooth, and blendable. Fake products often feel gritty, watery, or overly thick.
5. Check the Shade Range and Color Match
Too Faced offers a wide but specific range of shades.
- Shade Names and Numbers: Counterfeits may have shade names that don’t exist in the official line or have inconsistent labeling.
- Color Consistency: If possible, swatch the product to check for color accuracy and blending ability.
6. Purchase Only from Trusted Retailers
- Buy From Authorized Stores: Purchase directly from Too Faced’s official website, reputable department stores, or authorized beauty retailers.
- Avoid Unverified Sellers: Be cautious with third-party marketplaces, street vendors, or suspiciously low-priced offers.
7. Price Too Good to Be True?
- If the price is significantly lower than retail, it’s likely a fake or expired product. Authentic Too Faced concealers retail at a consistent price range, and extreme discounts are uncommon.
8. Batch Code and Authenticity Check
- Look for Batch Codes: Authentic products have batch codes you can verify online or through customer service.
- Contact Too Faced: If in doubt, reach out to Too Faced customer support with photos and batch codes for verification.
Final Thoughts
Spotting a fake Too Faced concealer requires attention to detail and cautious purchasing habits. By examining the packaging, product quality, scent, and where you buy, you can avoid counterfeit products that may harm your skin or disappoint your beauty expectations. Stick to trusted retailers and trust your instincts—when it comes to cosmetics, authenticity is key.
Stay safe and glow confidently with genuine Too Faced concealer!