Choosing between Seint Makeup and Anastasia Beverly Hills (ABH) can be a challenge, especially with both brands offering standout products and loyal followings. While they serve different purposes and aesthetics, each brand brings a unique philosophy and product offering to the table. Whether you’re looking for customizable, minimalist beauty or bold, professional-level precision, understanding the differences will help you decide which is the better fit for your routine.
Brand Overview
Seint Makeup
Seint, originally known as Maskcara Beauty, focuses on enhancing natural beauty through cream-based products. It’s known for its IIID Foundation System, which uses highlight, contour, blush, and illuminator to add dimension to the face in a minimalist, all-in-one palette. The brand emphasizes simplicity, convenience, and skin-like finishes for everyday wear.
Anastasia Beverly Hills (ABH)
Anastasia Beverly Hills is a prestige makeup brand built on artistry, performance, and precision. Founded by Anastasia Soare, it became famous for its brow products but now offers a full range of complexion, eye, and lip products. ABH is known for bold pigments, glam finishes, and products designed for both professionals and beauty enthusiasts.
Product Range Comparison
Complexion Products
- Seint offers cream-based foundation (highlight), contour, blush, and illuminators in customizable palettes. The formulas are hydrating and dewy, making them ideal for dry to normal skin types.
- ABH provides full-coverage foundations, concealers, powders, and setting sprays. Their complexion products tend to be matte or satin and are suited for longer wear or photography.
Eye Products
- Seint features a smaller selection of powder eyeshadows with neutral tones and shimmer finishes, focusing on easy application.
- ABH is renowned for its eyeshadow palettes—such as Soft Glam, Modern Renaissance, and Norvina—with intense pigment and a wide range of shades and finishes for creative looks.
Brow Products
- Seint does not focus heavily on brow products.
- ABH revolutionized the brow category with products like Dipbrow Pomade, Brow Wiz, and Brow Freeze, making them a go-to brand for anyone seeking sharp, defined brows.
Blush & Highlight
- Seint’s Lip + Cheek products double as cream blush and lip color, delivering a dewy, natural finish.
- ABH offers traditional powder blushes and glow kits with strong pigment payoff and shimmer, suitable for more dramatic highlighting.
Application Style & Tools
- Seint promotes a simplified method of application using brushes, a perfector sponge, and cream-based layering in one compact.
- ABH caters to makeup artists and advanced users with more tools, brushes, and detailed techniques for sculpted, editorial-level looks.
Ideal For
Seint Makeup Is Best For:
- Those who prefer a quick, 5-minute routine
- Minimalist or clean beauty lovers
- Fans of cream products and dewy skin
- Beginners or busy individuals wanting a simplified system
Anastasia Beverly Hills Is Best For:
- Makeup enthusiasts and professionals
- Bold, glam, or editorial makeup lovers
- Those who prioritize brows and eyeshadow
- Users with oily skin or those needing long-wear performance
Price & Accessibility
- Seint is sold through independent artists and online. Products are moderately priced and designed to be refillable.
- ABH is available at major beauty retailers like Sephora and Ulta, and tends to be slightly higher in price, especially for full-sized palettes and pro tools.
Final Verdict
Seint offers a user-friendly, natural approach to beauty with a focus on cream formulas and simplicity. It’s perfect for anyone seeking an easy, on-the-go system that enhances natural features.
Anastasia Beverly Hills provides pro-quality, high-performance products tailored to bold, precise artistry, making it ideal for those who love experimenting with color and structure.
The right brand for you depends on your makeup style, skin needs, and how much time you want to spend perfecting your look.