Benefit mascaras—like They’re Real!, Roller Lash, and Badgal Bang!—are known for their bold results and high-quality formulas. But even the best mascara can dry out, clump, or lose its effectiveness if not properly cared for. If you want to get the most out of your favorite Benefit mascara, here are simple but essential tips to keep it fresh, effective, and safe to use from the first swipe to the last.
1. Keep the Cap Tightly Sealed
Oxygen is mascara’s enemy. Leaving the tube slightly open—even for short periods—can cause the formula to dry out faster. Always twist the cap closed tightly after each use to maintain the product’s moisture and texture.
Pro Tip: Don’t leave the wand sitting out while you do the rest of your makeup. Always return it to the tube immediately.
2. Avoid Pumping the Wand
Pumping the mascara wand in and out of the tube introduces air into the product, which speeds up drying and increases the chance of bacterial contamination.
Instead: Gently twist or swirl the wand inside the tube to load it with product. This preserves the formula and extends the life of your mascara.
3. Store It in a Cool, Dry Place
Benefit mascaras should be stored at room temperature, away from direct sunlight and humidity. Excessive heat or cold can alter the formula, making it clumpy or flaky.
Ideal Spots: A makeup drawer or shelf—not a steamy bathroom or sunny vanity.
4. Don’t Share Your Mascara
Sharing mascara increases the risk of spreading bacteria and eye infections. Mascara wands come in direct contact with your lashes and waterline, so they should remain strictly personal.
If you’re a makeup artist or sharing mascara for any reason, use disposable wands and avoid double-dipping.
5. Use Clean Hands and Tools
Before applying your mascara, make sure your hands are clean and your lashes are free of oils or makeup residue. This prevents contamination and keeps the wand clean.
Bonus Tip: If you use a lash curler, clean it regularly so you’re not introducing bacteria or debris to freshly applied mascara.
6. Know When to Replace It
Even the freshest mascara has a shelf life. Benefit recommends replacing mascara every three months—sooner if it becomes dry, smells off, or causes irritation.
Using expired mascara can lead to eye discomfort or even infection, so don’t push it beyond its safe usage period.
7. Revive (But Don’t Overdo It)
If your mascara starts to dry out before the three-month mark, try reviving it by:
- Adding a few drops of saline solution (never water or eye drops)
- Warming the tube briefly in your hand or a mug of warm water (with the cap tightly sealed)
But only use this trick once or twice—after that, it’s time for a new tube.
8. Wipe the Wand Occasionally
Mascara can build up on the wand over time, causing clumps and uneven application. Use a tissue (not a wet wipe) to gently clean the brush when you notice excess buildup.
Avoid using water or alcohol—they can compromise the formula.
Final Thoughts: Treat Your Mascara Right
With just a little care and attention, your Benefit mascara can stay fresh, effective, and safe from the first coat to the last. Following these tips ensures maximum lash impact every time—and saves you from wasting product or risking irritation. Whether you swear by They’re Real! or love the curl from Roller Lash, caring for your mascara the right way will keep your lashes looking their best.