New Balance 990 Care Tips: How to Keep Them Looking Fresh

The New Balance 990 is a beloved classic sneaker known for its comfort, durability, and timeless style. Whether you wear them for daily activities, casual outings, or light workouts, keeping your 990s looking fresh can extend their lifespan and maintain their sleek appearance. If you want to preserve the iconic look and feel of your New Balance 990s, here are some essential care tips that will help you keep them clean, protected, and looking like new.


1. Regular Cleaning: The Foundation of Shoe Care

To keep your New Balance 990s looking their best, regular cleaning is key. Dirt and grime build-up can dull the shoe’s appearance and damage materials over time. Use a soft brush or cloth to gently remove loose dirt after each wear. For more thorough cleaning:

  • Materials to Use: Mild soap or sneaker cleaner mixed with warm water.
  • Method: Dip a soft brush or sponge in the solution and gently scrub the suede, mesh, or leather parts.
  • Avoid: Soaking the shoes or using harsh chemicals that can damage the material.

Allow your shoes to air dry naturally, away from direct sunlight or heat sources to prevent warping or fading.


2. Protecting Suede and Mesh Panels

The New Balance 990 features suede and mesh panels that require special care. To protect these delicate materials:

  • Use a Suede Protector Spray: Before wearing your shoes for the first time, spray a water and stain repellent specifically designed for suede and mesh.
  • Avoid Wet Conditions: Try to avoid wearing your 990s in heavy rain or muddy areas.
  • Spot Clean Promptly: If you notice a stain, treat it immediately with a suede cleaner or a gentle spot cleaner to prevent permanent damage.

3. Proper Storage for Longevity

How you store your New Balance 990s can affect their shape and overall condition. When not in use:

  • Keep Them in a Cool, Dry Place: Avoid damp or humid environments that promote mold or mildew.
  • Use Shoe Trees or Stuff with Paper: This helps maintain the shoe’s shape and prevents creasing.
  • Store in a Dust Bag or Box: Protects from dust and accidental scuffs.

4. Dealing with Odors: Keep Them Fresh Inside

To maintain freshness inside your sneakers:

  • Air Them Out: After wearing, remove the insoles and let your shoes air out overnight.
  • Use Baking Soda: Sprinkle a small amount inside to absorb moisture and odors.
  • Consider Sneaker Deodorizers: Products like sneaker balls or activated charcoal sachets work well.

5. Replace Insoles and Laces When Needed

Over time, insoles lose their cushioning and laces can become worn or dirty. Replace them as necessary to keep your New Balance 990s feeling and looking fresh. New insoles can also improve comfort and support.


6. Avoid Machine Washing

While it might be tempting, machine washing can harm the structure, materials, and adhesives in your New Balance 990s. Stick to hand cleaning methods to preserve their quality.


Final Thoughts: Consistency Is Key

Caring for your New Balance 990s regularly ensures they stay comfortable, stylish, and durable for years. By following these simple cleaning, protection, and storage tips, you’ll keep your sneakers looking fresh and ready for any adventure. Remember, a little maintenance goes a long way in preserving one of the most iconic sneakers out there!