The Origins of Pendleton Woolen Mills

Pendleton Woolen Mills was founded in 1863 in Pendleton, Oregon, by brothers Clarence and Eugene Shollenberger. Initially, the company was focused on manufacturing woolen blankets for Native American tribes, particularly those in the Pacific Northwest. As the demand for these blankets grew, Pendleton became known for producing high-quality wool fabrics, which eventually expanded into garments.

In the early 1900s, Pendleton Woolen Mills began producing woolen jackets and shirts, offering a product that blended functionality with style. These early jackets were designed for the rugged outdoor lifestyle of cowboys, farmers, and travelers, providing warmth and durability in harsh conditions.

The Iconic Pendleton Patterns

Pendleton jackets are renowned for their iconic patterns, which are not only aesthetically pleasing but also rich in cultural significance. Some of the most famous patterns associated with Pendleton jackets include:

1. Plaid Patterns

Plaid is perhaps the most recognizable pattern on Pendleton jackets. Pendleton’s plaid patterns range from traditional tartans to modern variations. These patterns have become a symbol of rugged, western style, often worn by ranchers, cowboys, and urban fashion enthusiasts alike. The company is particularly known for its bold and vibrant color combinations, making plaid a signature element of their jackets.

2. Native American-Inspired Patterns

In the 1920s, Pendleton began working with Native American tribes, incorporating their designs and symbolism into the fabric. These patterns, often geometric and symmetrical, were originally used in Pendleton blankets and later featured in jackets. The designs were influenced by traditional Native American art, and many of the patterns represent elements of nature, spirituality, and cultural heritage. Pendleton’s use of these patterns helped bring Native American artistry into mainstream fashion.

3. Geometric and Abstract Patterns

In addition to plaids and Native American-inspired motifs, Pendleton is known for its geometric and abstract designs. These patterns often feature sharp lines, angles, and intricate color schemes, offering a contemporary twist on the brand’s traditional woolen pieces. The abstract patterns made their way into Pendleton jackets during the mid-20th century, reflecting changing tastes and the brand’s ability to adapt to new fashion trends.

The Evolution of Pendleton Jackets

Pendleton jackets have undergone several changes since their early days, adapting to the evolving tastes of the fashion world while maintaining their iconic status. Originally worn as functional outerwear, the jackets gained popularity throughout the 20th century and became symbols of American heritage.

1. The Mid-1900s: A Shift to Fashion

By the mid-20th century, Pendleton jackets became more than just practical outerwear. Designers and fashion enthusiasts began embracing Pendleton’s high-quality wool fabrics and distinctive patterns. The jackets were no longer confined to working environments but became fashionable items that could be worn on a variety of occasions.

2. The 1970s and 1980s: Western Influence

During the 1970s and 1980s, Pendleton jackets experienced a resurgence in popularity due to the growing interest in western and country-inspired fashion. The Western movement, which had been popularized by Hollywood films and music, influenced mainstream fashion, and Pendleton jackets were a natural fit. Plaid and Native American-inspired patterns became associated with this trend, further cementing the brand’s iconic status in the world of fashion.

3. The 1990s and 2000s: Modern Adaptations

In the 1990s and 2000s, Pendleton adapted to the changing fashion landscape by introducing more contemporary designs and collaborations with other brands. The company remained a popular choice among outdoor enthusiasts but also found a place in streetwear culture, with celebrities and influencers embracing the jackets for their bold, distinctive look.

The Legacy of Pendleton Jackets Today

Today, Pendleton jackets continue to be a symbol of quality and style. The brand has maintained its commitment to high-quality materials, particularly wool, and its iconic patterns remain as popular as ever. Pendleton jackets can be seen on both urban fashionistas and those embracing a western-inspired aesthetic, proving the brand’s versatility and timeless appeal.

Pendleton has also committed to sustainability, making strides to reduce its environmental footprint. The company has incorporated eco-friendly practices into its production processes, ensuring that future generations can continue to enjoy their iconic jackets.

Conclusion

From their humble beginnings as functional outerwear for Native American tribes and western settlers, Pendleton jackets have evolved into a symbol of classic American style. The brand’s iconic patterns, such as plaid and Native American-inspired designs, have become synonymous with quality craftsmanship and timeless fashion. Pendleton jackets are more than just clothing; they are a testament to American heritage, culture, and the enduring appeal of well-made, stylish outerwear.